Who says college basketball only matters in March? This past weekend Duke vs Virginia pulled in the highest TV ratings of any program on cable this past week.
Saturday cable ratings: Duke-Virginia takes the win https://t.co/BGgg0UMCXN
— TV by the Numbers (@TVbytheNumbers) February 12, 2019
Oh and their previous meeting was the highest rated game of the season per Awful Announcing.
That makes the Duke-Virginia matchups the highest rated of the year.
Duke-Virginia matchups now rank as the top two most-watched CBB games across all networks this season, w/Saturday’s game averaging 3,320,000 viewers
ESPN’s Sonic Blockbuster franchise (through 9 games) is up 48% year-over-year pic.twitter.com/RbN7dTznbd
— ESPN PR (@ESPNPR) February 12, 2019
With Duke-North Carolina still yet to play. The ACC could end up with the 4 highest rated regular season basketball games of the year.